With the rise of mobile, more and more people are looking at in-app purchases to monetize their products and services. But, as usual, there are design aspects to think about. I this article I intend to explain two of the most important things to think about when designing for in-app purchases: Relevance, and Access.
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Why great customer service is the best marketing
Customer service is often a necessary evil. Something companies must do to wheel out stats from when there’s a PR crisis. But usually it’s costly and no one really wants to do it.